Following on from our previous post, here is our latest responsive WordPress site michaelgroth.co.uk. The site is for the man most will recognise from the BBC’s Thats Life’s, Michael Groth. He’s a hugely successful voiceover artist now, having been the voice for many brand giants – including Dreams beds.
The purpose of the site was, firstly, to enable Michael to upload his voiceover soundclips and secondly, and as importantly, to attract as much search traffic as possible. The copy has therefore been created from carefully considered search phrases related to his strengths within the voiceover industry and placed in an easy to read format on the site.
The result is a very natural sounding tone that matches Michael’s warm, empathetic voice. As well as one that talks to the search engines.