Are you sitting comfortably? Let the storytelling begin.

Bringing you branding, content & digital marketing in Cambridgeshire

I’m Laura Palmer, Creative Director of Palmer Owen. I run the show, often single-handed or in collaboration with others. From branding to content creation, print to digital marketing, SEO to copywriting, social media to websites.

I’m a creative and strategic graphic designer who enjoys brand storytelling. So let’s begin with my own story. The person behind Palmer Owen.

I was the arty one in the family. My favourite thing in the world was drawing portraits and my storytelling talent was discovered when I was 8 – with the teacher reading my carefully constructured poem about my bossy arch-enemy out to the class.

A sketchbook would appear, if any of my family sat still longer than 5 minutes. They were fair game as far as I was concerned. A strong creative from the start ..although I once drew my dad with six fingers on the same hand.

I started out designing brochures, packaging and stationery. Then as digital became the norm, I worked on websites for BP, Samsung and Bacardi Martini. I’d found my feet, and, within a few years, became digital design manager in a London design agency along with freelancing at top ad agencies such as McCann (formerly McCann Erickson). It was no longer just about websites. Banner ads were now big, as were Google Ads and SEO. I was often charged with bringing the latest digital offering in-house, which meant I was first to know about digital trends. I still am.

I loved working on a screen. No more cutting work out for presentations lopsided. Making websites was much more fun, as was creating animation and banner ads. I was an early screen adopter.

I started Palmer Owen business in 2012. And here’s the thing. I’d set out with Palmer Owen to specialise in my preferred area at that point, digital marketing. But, my clients needed more than that. There was no point creating flawless paid social ads, SEO and email marketing when the logo, print and website didn’t scrub up well – or match even. The branding needed to be seamless across the board, as did the overall strategy and content marketing.

But why Palmer Owen you ask? Well, “Palmer” is my married name and “Owen” my maiden; amalgamating my work experience from before married life and after. Many of my loyal clients are people that I produced work for, before and after also.

So my work went full circle and I lend my expertise to developing and elevating a client’s story across the board. I’m all about empathy, communication, creativity, clarity, reliability and excellence, which, in turn, motivate me to provide an exceptional and holistic service. My mission, to ensure that businesses I work with stand out and grow and have a consistent brand across all assets. Part of that is also now providing a blog writing service that connects with both a client’s audience and Google and its alter ego AI ..I’ll resist the temptation to write a poem about you, but if you sit still longer than 5 minutes, you might get a portrait.